The Jane Goodall Institute and Vital Impacts Launch a Joint Campaign to Celebrate 90 Trailblazing Female Photographers in Honor of Jane Goodall’s 90th Birthday

The Jane Goodall Institute and Vital Impacts Launch a Joint Campaign to Celebrate 90 Trailblazing Female Photographers in  Honor of Jane Goodall’s 90th Birthday
The 90-day campaign, titled “The Nature of Hope: 90 Years of Jane Goodall’s Impact,” will spotlight the work of 90 female photographers with proceeds from photo sales furthering the Jane Goodall Institute’s essential conservation work.

(March 29, 2024 –Washington, D.C.) The Jane Goodall Institute (JGI) and the nonprofit Vital Impacts announced a new collaboration which celebrates 90 female photographers who are breaking new ground in their field, inspired by the work of Dr. Jane Goodall, DBE, founder of the Jane Goodall Institute and UN Messenger of Peace, and in celebration of her 90th birthday on April 3rd, 2024.

Starting on April 1st, Vital Impacts, a women-led nonprofit that uses powerful visual storytelling to support conservation, will host a 90-day fine-art photography sale exclusively featuring the work of female photographers who are inspired by Jane. Proceeds for the sale will directly benefit the Jane Goodall Institute’s global chapter, which furthers Dr. Jane Goodall’s vision of science-based, community-led conservation and youth empowerment.

As part of the “The Nature of Hope: 90 Years of Jane Goodall’s Impact” campaign, JGI and Vital Impacts are collaborating with Jane Goodall and 90 influential female photographers from across the globe to feature breathtaking art that reimagines our relationships to the natural world. Among the many celebrated artists are Tamara Dean, Beth Moon, and National Geographic’s Beverly Joubert, Cristina Mittermeier, Jodi Cobb, Krystle Wright and Ami Vitale.

“As we celebrate the extraordinary life and legacy of Jane Goodall, we not only honor her groundbreaking work in ethology but also recognize her pivotal role in inspiring women around the world,” says National Geographic photographer Ami Vitale who is also the founder of Vital Impacts. “Jane Goodall did more than just redefine our understanding of the relationship between humans and animals; she shattered barriers and opened doors for women everywhere.”

Jane Goodall's courage, resilience, and unwavering sense of hope continue to inspire us to defy expectations, hold steadfast to our beliefs, and to strive to build a better world for people and animals.

As a nod to the conservation icon’s milestone birthday, Vital Impacts will highlight the work of one of the sales’ exceptional photographers on each day of the 90-day campaign that launches on April 1, 2024. The sale will launch with thirty images, and each week we will make ten additional images available.

Additionally, Dr. Goodall will be offering exclusive, signed self-portraits that she created while working in Gombe National Park as a young conservationist, as well as hand-signed photographs of her beloved F-family of chimpanzees.

The breadth and talent of the photographers featured is a testament to the vast impact Dr. Jane Goodall made in the field of conservation. At the age of 26, she created groundbreaking research of wild chimpanzees and became a global icon, charting a roadmap for advocating for the planet and inspiring others to do the same. Through “Jane Goodall’s Roots & Shoots,” JGI’s international youth program, she empowers young people of all ages in more than 65 countries to create positive change in their communities.

“Through her pursuit of knowledge and her unwavering dedication to understanding the natural world, Dr. Jane Goodall’s dedication to unraveling the mysteries of the natural world not only challenged the prevailing norms but shattered the confnes of what society believed women could accomplish. Her pioneering spirit not only opened doors for us to delve into the wonders of nature but also inspired advocacy for its preservation.”

– Vital Impacts Founder, Ami Vitale

“I'm so delighted that our friends at Vital Impacts have launched their latest photo print sales. I was really excited to see that that photo of me looking out at the valley at Gombe with my trusty lightweight telescope was chosen. It was taken in, I think, 1962. I was on my own, very high up in the hills, and I thought what a great photo this would make.

I had to fnd a place where there was a tree that was just right for balancing the camera. I had to set up the tripod and fddle about until I had the tripod and the imagined image of me framed just right. That was in the days before digital so I had to wait a long time before I got the results back from National Geographic. I was pretty proud of myself. I love that picture.”

-Dr. Jane Goodall, DBE, founder of the Jane Goodall Institute and UN Messenger of Peace

The sale will be accessible at starting on April 1. Additional press materials, including photos and videos, may be viewed here using the password celebratejane

Please reach out to or for download access to images.

Images cannot be cropped or manipulated in any way.

All photos must be credited as follows: Photographer's name/Courtesy of Vital Impacts.

A short caption must be included for each photo.

These images can only to be used in conjunction with the campaign The Nature of Hope: 90 Women Photographers for Jane Goodall” and should be deleted from any archival system after usage.

Media contact:
Kara Solarz - Director, Corporate Communications & Marketing - Jane Goodall Institute USA

Ami Vitale – Executive Director, Vital Impacts

About the Jane Goodall Institute
The Jane Goodall Institute (JGI) is a global, community-led conservation organization founded in 1977 that advances the vision and work of Dr. Jane Goodall in 25 chapters around the world. We aim to understand and protect chimpanzees, other apes and their habitats, and empower people to be compassionate citizens in order to inspire conservation of the natural world we all share. JGI uses research, community-led conservation, best-in-class animal welfare standards, and the innovative use of science and technology to inspire hope and transform it into action for the common good. Through our Roots & Shoots program for young people of all ages, now active in over 65 countries around the world, JGI is creating a movement of compassionate people who will help to create a better world for people, other animals,and our shared environment.

Learn more at and Follow @JaneGoodallInst and @RootsAndShoots.

About Vital Impacts
Vital Impacts, a women-led non-profit, utilizes art and storytelling to bolster community-based conservation and support visual journalists covering innovative, solution based environmental stories. Founded by Ami Vitale and Eileen Mignoni, our organization recognizes the pivotal role of art and storytelling in showcasing local communities' efforts to protect the natural world. Through collaborative, long-term documentary photography projects, Vital Impacts aims to amplify important environmental stories and spark lasting change.

Learn more at Follow @vital.impacts and @amivitale